# Which social networks should your AdPool target?

> What SaTT can verify and measure on YouTube, X, TikTok, Instagram, Facebook and LinkedIn today, and how to choose networks for your goal.

Published by SaTT · Last updated 2026-10-29 · Tips & FAQ · https://satt.com/guides/tips/pick-networks

## In short

Pick the networks where your audience is and where SaTT can measure the result you pay for. Today YouTube is the most fully measured (views, likes, followers), X, TikTok and Instagram are measured with a “Limited” daily quota, and Facebook and LinkedIn posts cannot be measured yet. The create form only offers networks that can be measured for your reward mode.

## What can SaTT measure on each network today?

The table summarises the [tracking capabilities](https://satt.com/guides/glossary#capabilities) audit of 29 October 2026. The app reads the live matrix, so badges may change.

| Network | Ownership proof | Views / likes | Shares | Followers |
| --- | --- | --- | --- | --- |
| YouTube | Official sign-in or bio code | Yes | Not exposed by YouTube | Yes |
| X | Official sign-in or bio code | Limited | Limited (reposts) | Limited |
| TikTok | Bio code (sign-in for testers in the alpha) | Limited | Limited | Limited |
| Instagram | Bio code (sign-in via Facebook for app roles in the alpha) | Limited (views on videos and reels only) | Not returned | Limited |
| Facebook | Sign-in for app roles in the alpha | No | No | No |
| LinkedIn | Identity only | No | No | No |

“Limited” means the data comes from a metrics provider with a daily quota; it works, with a badge.

## How does the create form adapt to these limits?

- A network that cannot be measured for the pool’s mode is disabled and badged “Coming soon”.
- A network with restrictions is badged “Limited”, with a tooltip.
- Fixed-reward pools also need a readable follower count to price a post by [audience tier](https://satt.com/guides/glossary#audience-tier).
- The price editors hide prices a network cannot earn on: per share is hidden on Instagram and YouTube.

An AdPool can target up to 4 networks in the link-first draft.

## Which networks fit which goal?

- **Video views, trailers, tutorials**: YouTube first (most complete measurement), then TikTok.
- **Short-form reach and clips**: TikTok, YouTube Shorts, Instagram Reels and X.
- **Conversation and crypto communities**: X.
- **Visual products (fashion, food, travel)**: Instagram and TikTok.
- **B2B**: LinkedIn posts cannot be verified yet; use X and YouTube. See [B2B and LinkedIn](https://satt.com/guides/use-cases/b2b-linkedin).

## Should you pick one network or several?

Start with one or two networks. Each network gets its own prices, and a small budget spread across four networks may leave one creator slot per network. Add networks once you see which one brings results in your stats.

## Key takeaways

- Only networks the oracle can measure for your mode are offered.
- YouTube is the most fully measured network today.
- Instagram views exist only for videos and reels; shares are not returned.
- Facebook and LinkedIn posts cannot be measured yet.
- Start with one or two networks on a small budget.

## Frequently asked questions

### Why is TikTok or Instagram marked “Limited”?

Their numbers come from a metrics provider on a daily quota during the alpha. Measurement works, but volume is capped, so the app shows a “Limited” badge.

### Can I pay for LinkedIn posts?

Not today. A LinkedIn sign-in proves the person, not their posts, and LinkedIn post statistics require a partner programme SaTT does not have yet.

### What happens if a creator posts on a network my pool does not price?

The post is not paid. Each pool prices each of its networks once, and a post on a network without prices is refused.

## Related guides

- [What SaTT can measure on each social network](https://satt.com/guides/features/network-capabilities)
- [Which reward mode should you choose for your AdPool?](https://satt.com/guides/tips/choose-reward-mode)
- [B2B and LinkedIn campaigns: what works on SaTT](https://satt.com/guides/use-cases/b2b-linkedin)
- [How to budget an AdPool: worked examples](https://satt.com/guides/tips/budgeting-adpool)

## Official pages

- [How SaTT works](https://satt.com/how-it-works)
- [Create an AdPool](https://satt.com/create)

Glossary: https://satt.com/guides/glossary