# How to launch your first AdPool in 3 steps

> Paste your link, review the AI draft (brief, networks, prices, budget) and launch. Step-by-step, with a $100 example and the settings to check first.

Published by SaTT · Last updated 2026-10-29 · How-to guides · https://satt.com/guides/how-to/launch-first-adpool

## In short

To launch your first [AdPool](https://satt.com/guides/glossary#adpool), open [Create](https://satt.com/create), paste your website or product link and press “Generate my AdPool”. SaTT drafts the brief, the networks, the prices per audience size and the budget split in 5 to 20 seconds; you edit anything on one review screen, then launch in dollars or in crypto. Nothing is created until you press Launch.

## What do you need before you start?

You need three things: a link that describes what you promote, a budget, and a way to pay.

- **A link**: your website, a product page, an app store page or a video. SaTT reads it to write the brief.
- **A budget**: in the [dollar edition](https://satt.com/guides/glossary#dollar-edition) the minimum is $10 and the default is $100. In the [crypto edition](https://satt.com/guides/glossary#crypto-edition) the default is 100 test USDT or USDC, or 5,000 test SaTT.
- **A way to pay**: sign in with e-mail or a social network for dollars, or connect a [wallet](https://satt.com/guides/glossary#wallet) for crypto.

> **Tip:** During the [public alpha](https://satt.com/guides/glossary#alpha) everything runs on test money: test dollars, and test tokens on BNB Smart Chain Testnet. See [Public alpha](https://satt.com/alpha) to get test funds.

## How do you launch an AdPool, step by step?

1. **Open Create and choose the edition** — Go to [Create](https://satt.com/create) and pick **Dollars** or **Crypto**. Keep “AdPool” as the pool kind (choose “Quest” for a giveaway, see [Run a Quest](https://satt.com/guides/how-to/run-a-quest)).
2. **Paste your link and an optional goal** — Paste the link, add a goal in plain words (for example “get views on our launch video”) and, if you want, a budget. Press **Generate my AdPool**.
3. **Review the draft** — Check the pool card, the creator brief (what to post, do, don’t, hashtags, mentions, link to share), the networks and the payment mode. Click any text or number to edit it.
4. **Check prices and budget coverage** — Read the “Creators earn” table and the line under the budget: “Covered by your budget” means every creator slot can be paid. Lower prices or slots, or raise the budget, if it says “Over budget”.
5. **Launch** — Press **Launch my AdPool**. In dollars the budget is debited from your balance; in crypto your wallet asks you to approve the budget, create and fund the pool, then sign the branding and the prices.

## What should you check on the review screen?

The draft is a starting point. Four settings decide how the pool behaves:

| Setting | What it does | What to check |
| --- | --- | --- |
| Networks | Where creators may post (up to 4) | Only networks the [oracle](https://satt.com/guides/glossary#oracle) can measure today are offered |
| How creators are paid | [Fixed price per post](https://satt.com/guides/glossary#pay-per-post) or [per result](https://satt.com/guides/glossary#pay-per-performance) | Fixed is predictable; per result rewards reach |
| Creators earn | Prices per [audience tier](https://satt.com/guides/glossary#audience-tier) or per 1,000 views, like and share | The example line shows what one typical post earns |
| Duration | How long creators can join (3 to 60 days) | Leave time for posts to mature: payouts start 48 hours after the first measurement |

A banner tells you when the draft had to adapt, for example “TikTok can’t be measured right now, so it was left out” or “Small budget: one creator slot per network”.

## What does a $100 AdPool look like?

Example: a $100 dollar pool on Instagram and TikTok, fixed price per post, with the recommended tiers.

- Platform fee: 15% in dollars, so $85 goes to creators.
- Nano tier (from 1,000 followers) at $2.00 per 1,000 followers: a creator with 5,000 followers earns $10 per post.
- Micro tier (from 10,000 followers) at $1.80 per 1,000 followers: 20,000 followers earn $36 per post, unless the tier cap is lower.
- Slots are sized so that every slot × the highest price × posts per creator fits in the $85.

For price tuning, see [Choose prices by tier](https://satt.com/guides/how-to/choose-prices-by-tier) and [Budgeting an AdPool](https://satt.com/guides/tips/budgeting-adpool).

## What happens after launch?

The pool appears in [Explore](https://satt.com/explore). Creators link a [verified account](https://satt.com/guides/glossary#verified-account), publish following your brief and submit the post link. The oracle measures each post, fraud checks score it, and suspicious posts wait for your decision in your [Dashboard](https://satt.com/dashboard). Close the pool at any time to get the unspent budget back.

> **Warning:** In dollars, the platform fee is not refunded once creators have posted. Cancel before the first submission if you change your mind.

## Key takeaways

- Paste a link on /create and SaTT drafts the full AdPool in 5 to 20 seconds.
- Nothing is created until you press Launch; every text and number is editable.
- Only networks the oracle can measure today are offered.
- Check “Covered by your budget” before launching.
- Payouts start 48 hours after a post’s first measurement.

## Frequently asked questions

### Can I launch without the AI draft?

Yes. Open the advanced editor from the Create page to fill every field by hand. See [the advanced editor guide](https://satt.com/guides/how-to/create-adpool-advanced-editor).

### What if SaTT cannot read my website?

The draft still opens with generic copy and standard presets, and a notice tells you so. Edit the brief before launching.

### Can I change prices after launch?

In the crypto edition you can sign new prices later from the pool’s management in your Dashboard. Creators always see the current prices on the pool page.

### Do I pay for posts that are fake?

No. Posts are paid only after the 48-hour maturation and the fraud checks; flagged posts wait for your approval and duplicated or deleted posts are blocked.

## Related guides

- [Create from a link: AI drafts your whole AdPool](https://satt.com/guides/features/ai-create-from-link)
- [How to choose prices by audience tier](https://satt.com/guides/how-to/choose-prices-by-tier)
- [How to write a creator brief that gets good posts](https://satt.com/guides/how-to/write-creator-brief)
- [How to budget an AdPool: worked examples](https://satt.com/guides/tips/budgeting-adpool)

## Official pages

- [Create an AdPool](https://satt.com/create)
- [For advertisers](https://satt.com/advertisers)

Glossary: https://satt.com/guides/glossary